The financial crisis has forced marketers to cut their budget. General motors and FedEx Corp. are among advertisers passing on the Super Bowl this year for the first time in more than a decade. In May, NBC said it wanted $3 million per ad, 11 percent more than the $2.7 million Fox charged last year...... Big companies that usually get the spots are stepping down, and deciding to not advertise this year, forcing NBC to lower their asking price per ad, Super Bowl spots are just not selling like they have in the past years. Anyways, what were the expecting?? Wake up call!!!!!
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